Most people reading this blog will have participated in some form of political campaign. Indeed campaigns, whether to save the local library or earn workers a living wage, are the bread and butter of left wing activism. Sometimes these campaigns are won, sometimes lost. Sometimes, all too often in fact, we find ourselves having to fight the same campaign all over again. Clearly there are many factors that determine the fate of a campaign but crucially only some of those factors are within our power to alter.
Any campaign is made up of the same basic ingredients, popular participation, finance, activists etcetera. The degree to which a campaign is well funded, its ability to mobilise people and its shrewdness of tactics all have a concrete effect on its outcome. Most campaigns, whilst often run by seasoned campaigners, find themselves starting from scratch with regards to much of this. A bank account must be set up and funds raised to populate it. Activists must be trained in various skills or learn on the job how to manage the media, build demonstrations and negotiate with officials. Contacts lists must be built and websites must be created.